Veronika earned her MBA degree from Rotman School of Management at University of Toronto, with specialization in Brand Management. Veronika brings extensive experience in marketing, e-commerce and sales to the team. During her MBA studies she focused on brand management, data analytics and behavioral economics. This has given her additional knowledge and skills towards the best practices for marketing products and services by bringing together the latest approaches in both data and psychology.
Prior to pursuing her MBA, Veronika worked for a number of companies in a marketing and sales capacity. These ranged from budding startups to large corporations such as Sony and Johnson & Johnson. She drove the launch of the PlayStation 4 online store in the EMEA&NZ regions, and worked on pioneering initiatives in content marketing, data analysis and e-commerce. Her professional career has taken her around the world and as such she brings a wealth of international experience and insights. Outside of work, she loves being outdoors and reading sci-fi. Her dream is to do a stand-up comedy show one day.